Find useful things to say
Turn customer questions, service updates, approved articles, and team notes into a list of relevant post ideas.
Turn what your business knows into a social presence you can keep up with. We build an agent that works from your ideas, voice, and approved materials to prepare content, manage the calendar, and move approved posts toward publishing.
Give the agent a role in the parts of social media your team struggles to keep up with. You set the message and the publishing boundaries.
Turn customer questions, service updates, approved articles, and team notes into a list of relevant post ideas.
Prepare captions, post copy, and creative briefs using examples your team approves. Adapt the draft to the selected channel and format.
Keep drafts, owners, feedback, and planned dates together. Flag missing assets and approvals before a post is due.
Send approved content through a supported connection, check the publishing result, and summarize the performance information available from the channel.
Example workflow
An example content workflow using information your business has already approved.
Choose a recurring customer question and the business information that answers it.
Write a channel-appropriate post, suggest an asset, and place the draft in the review queue.
Your reviewer checks the wording, facts, image, link, and planned publication date.
Use the approved connection or hand over a ready-to-post package. Record the result and flag any failed publishing attempt.
Unverified claims, missing assets, and unresolved feedback stay in review. Sensitive comments or customer complaints go to the person you choose.
Define the source documents, offers, expertise, and assets the agent may use. Build around facts your team can stand behind.
Use examples to show the language, tone, and level of detail that fit your audience. Include the phrases and claims your business wants to avoid.
Choose who approves copy, who checks creative, and which posts can be scheduled. Define what happens when feedback is late or a connection fails.
The build starts with your channels and publishing routine. We agree the content types, cadence, approvals, and supported connections before work begins.
Review your audience, channels, existing posts, and the point where content tends to stall.
Organize approved sources and voice examples. Connect the tools your team will use for drafts, assets, and review.
Review sample drafts, make revisions, and test the approval and publishing steps with your team before the workflow goes live.
Agree a review routine for content quality and available performance data. Update the sources, examples, and calendar as your business changes.
We build from your approved writing, audience, and point of view. Your team reviews examples and gives specific feedback before the workflow is used. The agent can prepare drafts in that direction; your review process remains responsible for the final message.
We assess the channels, account types, permissions, and content formats you need. For example, LinkedIn’s Posts API supports publishing with the appropriate access. Capabilities vary by platform and account, so we confirm each connection during scoping. A draft-and-approval workflow can still be useful where direct publishing is unavailable.
Yes. We make explicit approval a required step before scheduling or publishing. We define the reviewers and what they approve, including the copy, assets, links, channel, and timing. Changes to that workflow are agreed with you.
It can prepare creative briefs and organize approved assets. Image or video generation, editing, and final review can be added to the scope where they fit your content needs. We agree how those materials are made and who approves them before they are used.
Content publishing and customer conversations are different responsibilities. If you need reply support, we scope the permitted channels, questions, and escalation rules separately. That can start with sorting incoming messages and drafting replies for a person to review.
We agree what to review: time spent preparing content, posts reaching approval, publishing reliability, and the engagement or traffic information your connected channels provide. Those measures help your team decide what to change.
Share the channels you use, a few posts that feel right, and where the work gets stuck. We’ll help turn that into a clear role for your agent.
Discuss your social media agent